Parrots at The Pagoda

We worked with Pregones/Puerto Rican Traveling Theater (Pregones/PRTT) on the promotional campaign for Parrots at The Pagoda, a 2025 mainstage production written and directed by Jorge B. Merced.

Building on the visual identity originally developed by designer Jeison R., we extended the established creative direction for Parrots at The Pagoda across a coordinated suite of print advertising and promotional materials. The campaign included pieces for hand distribution and direct mail, multiple advertising formats for amNewYork, and an 11×17 poster for display across partner venues and cultural spaces.

Each piece was adapted to its specific format and distribution channel while maintaining a cohesive visual system throughout the campaign, carrying the vibrant style and celebratory tone of Parrots at The Pagoda across print and advertising applications.