Image is Everything… No, we’re not remembering Andre Agassi and his iconic slogan for Canon, we’re referring to the importance of image and visual appeal on the web. You have some 5 to 15 seconds to convince your website visitor to stay on your site. Without an impressive web design it’s almost impossible to convert
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If you’re running a WordPress website, it is very common to use Google Analytics to track and analyze the visitors to your website. If you are selling on your website, you should be using Google Analytics e-commerce Tracking. But did you know that Google Analytics also has some advanced e-commerce tracking features: The e-commerce reports
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Running a successful business alone is difficult enough. Learning how to find keywords is absolutely something most small business owners don’t have the time nor the energy for. However, the reality is that you will struggle massively online without the use and correct placement of keywords. Whether you own a WordPress website or any other,
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In a world where users spend only seconds browsing search engine results pages, content is king. Building a digital brand narrative will give your business a greater sense of professionalism and create trust between you and your customers. Check out this October 2019 article published by the American Marketing Association, “How to Optimize Your Digital
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