5 Ways to Market a Product or Service

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Businessman analyzing digital marketing analytics report with tablet and pen, examining graphs and charts for performance measurement and insights.

Digital Marketing Analytics & Measurement

The Purpose of Measurement There are many reasons why businesses and organizations decide to measure performance when it comes to their digital marketing. Some are looking for specific insight into their marketing efforts, like pay-per-click, to optimize for performance, while others are looking to get an idea of what their audience attributes are. There’s no

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